Rinascente: Rome shines with an exclusive Mega VIP Dolce Vita party
Rome is an attitude, even better, Rome is a luxury attitude. Do you want to know why?
On November 30th the spotlights were focused on Rome. The Eternal City was the protagonist of a Mega VIP Dolce Vita party under the Oscar-Worthy artistic direction of Paolo Sorrentino of The Great Beauty movie. The name of the exclusive event was SECONDA PELLE (Second Skin), a vision of Paolo Sorrentino that symbolizes the rebirth as a place of innovation. Culture, style, class, shopping, food and lifestyle.
Vip entry only. The luxurious Dolce Vita event started for the exclusive selected elite, with a list controlling hostess and body guards on the door steps letting into the palace only who was on the list. The required dress code was strictly Black Tie. Soft fur, sophisticated, charming and elegant clothes, high heels and sparkling jewels of the luxurious collections of the most important fashion designers for women. Chic and classy frac and tuxedos for men. Everybody was so elegant, well dressed and sophisticated, walking in and out of the stores, bumping into and chatting with celebrities, Vips, high Roman nobility, because only the elite and selected guests were invited to this private inauguration, all in the sign of true luxury, fashion and the best Italian food and wine tradition.
Beautiful, absolutely beautiful! Everything was striking, the night was glamorous with this exclusive luxury atmosphere.
Flash of shining lights and glamour. The Red Carpet welcomed ambassadors from all over the world and top managers of the world of Finance and Fashion. All the jet set that counts has been invited to the super exclusive, Dolce Vita roman style event regarding the inauguration of the new Rinascente headquarters in Rome on Via del Tritone.
The evening program included an artistic journey through store floors, food points and a light dinner on the restaurants floor. Because food is a party, but at Rinascente it also becomes a style to be savored. All the gourmet restaurants and bars, Madeiterraneo, Temakinho, Up Sunset Bar, Vivi Bistrot and Feudi di San Gregorio, have agreed all the palates, satisfying different culinary worlds with exclusive food and wine products.
The music accompanied us all evening making the event fascinating and engaging. And that’s not all. The windows and all the eight floors of the sumptuous palace were animated by artistic performers who performed in contemporary dances, forming sinuous and sensual figures making the atmosphere even more magical and surreal. The real hot party with glasses of champagne and people dancing on the floor started after 23 and went on until late at night.
On November 30th Rome became again the famous “Hollywood on Tiber”. The Eternal city and timeless glamor fascinated Vips, stars and celebrities looking for exclusive and unique fun the uniqueness of things that you can buy only in Rome because in Rome they were born in the mind of the artists and the hands of the artisans inspired from the timeless beauty and arts of Rome.